Zhuhai seizes the policy advantage of "two vehicles heading north" to promote high-quality development of culture and tourism

    Adapt to local conditions and enrich the cultural and tourism products of the bridge. Developing a tourism project for the Hong Kong Zhuhai Macao Bridge system, under the overall layout of "one bridge, two rings, two islands, and three ports", developing upstream products such as cruise ships "watching the Hong Kong Zhuhai Macao Bridge on the sea", "sailboats watching the bridge", and live action light and shadow drama "Nine Continents Ship Talk: Meeting the Sea"; Create the Love Post Office Lighthouse, Haitian Station Pier, and Jingshan Cableway Platform as first-class scenic spots for viewing the Hong Kong Zhuhai Macao Bridge on land; Design three air tour routes that run through iconic attractions such as Jiuzhou Airport, Hong Kong Zhuhai Macao Bridge, and Sun Moon Bay. As of now, the Hong Kong Zhuhai Macao Bridge tourism project has received approximately 2500 train trips and 100000 visitors.

    Towards each other, deepen cultural and tourism exchanges between Guangdong, Hong Kong, and Macao. Build a framework for cooperation and exchange among Guangdong, Hong Kong, and Macao, and construct a matrix of cultural and tourism exchange brand activities, including cultural industry brands represented by the Greater Bay Area Cultural and Creative Design Competition, intangible cultural heritage inheritance brands represented by the Greater Bay Area Intangible Cultural Heritage Exchange Conference, and art exchange brands represented by popular music singing and composition conferences, symphonic music concerts, and choir concerts.

Upgrade the quality and optimize the overall tourism quality. Upgrade comprehensive cultural and tourism supporting services for Hong Kong and Macao. The first city level tourist service center has been established in Xiangzhou District, and a self driving tour brochure titled "Xiangzhou, It's Not Late to Meet" has been displayed in the immigration inspection hall of the Hong Kong Zhuhai Macao Bridge. Jinwan District collaborates with Macau enterprises to create high-quality study tour routes and products around aviation, industry, health and wellness tourism resources. Doumen District held a special training on improving the quality of tourism services, launched the online consumption promotion of "Doumen Inviting Guests", and targeted preferential products such as homestays and catering for Hong Kong and Macao tourists.

      Attract and gather traffic, increase cultural and tourism promotion efforts. Actively organize the cultural and tourism industry in Zhuhai to participate in various tourism expos and promotion events in Hong Kong and Macau, showcasing Zhuhai's unique cultural and tourism products. Continuously strengthen the promotion of Zhuhai's culture and tourism through the official website of the Hong Kong Tourism Board and the Hong Kong "Travel Taobao" online travel platform. Combining the "first stop advantage" of the Hong Kong Zhuhai Macao Bridge, 10 food tourism routes will be developed to assist TVB in filming the tourism program "Take a Day Off to Travel", providing comprehensive guidance for Hong Kong and Macao citizens to travel and consume in Zhuhai.